During the interminable and surreal isolation of COVID, my extraordinarily talented friend Carol Gimbel asked me to write the history of her nimble, sometimes protean classical music collective, musicinthebarns. It’s an organization well worth following. And any opportunity to hear Carol herself play viola or her partner-in-crime, Cullan Bryant, play piano is not to be…
OTHER PROJECTS: Naming a Japanese Vodka and telling its brand story
My “brief” was to name Suntory’s U.S. entry in the ultra-premium vodka market and write its initial brand story. My own goals were: a genuine Japanese word with good graphic design potential; it needed to be easy for English speakers to pronounce (and remember); and I wanted to at least nod at Suntory’s commitment to…
BROWSING FOR GOLD: ADVENTURES IN THE RARE BOOK TRADE
